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. (December 2009)
Cultural encoding is a process in which a "website or related node is "encoded" with the "language, symbols, or representative styles of particular "culture or "subculture. "Encoding" refers to the "digital processes that make the representative culture of the site self-evident.
For example, interpunk.com uses punk "iconography including a "mohawk "icon, "fonts, and a do it yourself interface for selling music that cleary establishes the "punk identity of the site.